GeForce RTX™ 4090 PCs
BEYOND FAST
The NVIDIA® GeForce RTX® 4090 is the ultimate GeForce GPU. It brings an enormous leap in performance, efficiency, and AI-powered graphics. Experience ultra-high performance gaming, incredibly detailed virtual worlds, unprecedented productivity, and new ways to create. It’s powered by the NVIDIA Ada Lovelace architecture and comes with 24 GB of G6X memory to deliver the ultimate experience for gamers and creators.
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NVIDIA Ada Lovelace Architecture
Ahead of its time, ahead of the game.
Ray Tracing
Hyperrealistic. Hyperfast.
The Ada architecture unleashes the full glory of ray tracing, which simulates how light behaves in the real world. With the power of RTX 40 Series and third-gen RT Cores, you can experience incredibly detailed virtual worlds like never before.

NVIDIA DLSS 3
The performance multiplier, powered by AI.
DLSS is a revolutionary breakthrough in AI-powered graphics that massively boosts performance. Powered by the new fourth-gen Tensor Cores and Optical Flow Accelerator on GeForce RTX 40 Series GPUs, DLSS 3 uses AI to create additional high-quality frames.
NVIDIA Reflex
Victory measured in milliseconds.
NVIDIA Reflex and GeForce RTX 40 Series GPUs deliver the lowest latency and best responsiveness for the ultimate competitive advantage. Built to optimize and measure system latency, Reflex provides faster target acquisition, quicker reaction times, and the best aim precision for competitive games.
Top tools for the creative trade.
Victory measured in milliseconds.
NVIDIA Reflex and GeForce RTX 40 Series GPUs deliver the lowest latency and best responsiveness for the ultimate competitive advantage. Built to optimize and measure system latency, Reflex provides faster target acquisition, quicker reaction times, and the best aim precision for competitive games.

NVIDIA Studio
Your ideas, accelerated by NVIDIA Studio.
Take your creative projects to the next level with NVIDIA Studio. Powered by new dedicated hardware, RTX 40 Series unlocks unmatched performance in 3D rendering, video editing, and graphic design. Experience feature-rich RTX accelerations in top creative apps, world-class NVIDIA Studio drivers engineered to provide maximum stability, and a suite of exclusive tools that harness the power of RTX for AI-assisted creative workflows.

NVIDIA Encoder
The dream stream.
Steal the show with incredible graphics and high-quality, stutter-free live streaming. Powered by the 8th generation NVIDIA Encoder (NVENC), GeForce RTX 40 Series ushers in a new era of high-quality broadcasting with next-generation AV1 encoding support, engineered to deliver greater efficiency than H.264, unlocking glorious streams at higher resolutions. Plus, exclusive optimizations in your favorite live streaming apps give your audience your best—every time.

NVIDIA Broadcast
Your AI-powered home studio.
The NVIDIA Broadcast app transforms any room into a home studio—taking your live streams, voice chats, and video calls to the next level with powerful AI effects like noise and room echo removal, virtual background, and more.

NVIDIA Omniverse
Connect your creative worlds to a universe of possibility.
NVIDIA Omniverse™ is a 3D design collaboration platform within the NVIDIA Studio suite of tools for creators. Built to accelerate workflows and unite apps and assets to bring your ideas to life—fast.

NVIDIA Canvas
The app that puts the AI in painting.
Use AI to turn simple brushstrokes into realistic landscape images. Create backgrounds quickly, or speed up your concept exploration so you can spend more time visualizing ideas.
Additional Features and Benefits

Game Ready Drivers

GeForce Experience

NVIDIA G-SYNC

NVIDIA Ansel

Virtual Reality

Resizeable BAR
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Equip yourself for the most challenging gaming with GeForce
Ballista
Super-stylish, tonnes of customisation and jaw-dropping performance.

Selection of Gaming ATX cases |
Up to AMD Ryzen 9 or Intel Ultra CPUs |
Up to 128GB DDR5 |
Up to 8TB NVMe SSD + 16TB HDD |
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Typically ships in 5 working days |
Many more configurations available |
From £987 or £55.93 p/month
Chroma
Colourful, customisable high performance gaming PC

Selection of Gaming ATX cases |
Up to AMD Ryzen 9 or Intel Ultra CPUs |
Up to 128GB DDR5 |
Up to 8TB NVMe SSD + 16TB HDD |
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Typically ships in 5 working days |
Many more configurations available |
From £1065 or £39.27 p/month
Renegade
Extreme Fully Water-cooled Gaming

Lian-Li O11 Dynamic EVO |
Water-Cooled AMD Ryzen 9 or Intel Ultra CPUs |
Up to 128GB RGB DDR5 |
Up to 8TB NVMe SSD + 16TB HDD |
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Typically ships in 14 working days |
Many more configurations available |
From £4357 or £122.72 p/month
Stratos-18
The Ultimate Laptop

Intel Core Ultra 9 24 Core Processor 275HX |
Up To 128GB DDR5 Memory |
4x NVMe SSD Slots (1x Gen5, 3x Gen4) |
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From £2369 or £60.3 p/month